Mr. Moralee began his career as a food retail supermarket manager for a retail Co-operative progressing to Local Marketing and Category Manager responsible for the development of ambient foods and customer communication. Continuing his career with the retail Co-operative, he progressed to Business Development Manager for Fresh Foods with key focus on shrinkage control and management.

Prior to joining The Oxford Princeton Programme, he had progressed to Brand Manager for the retail Co-operative (The Midcounties Co-operative) developing branding across the food, travel, motors, pharmacy, funeral and childcare sectors of the business. He also had responsibility for marketing the co-operative difference which involved campaigning across retail outlets and utilizing a variety of media on local, national and world issues such as health, community support, fair-trade, working with and supporting charitable groups.